Management

Generally having to do with chorus management

A professional with experience on both sides of the mic reveals five fundamentals of good media relations.

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Engage, equip, and empower volunteers to help your chorus reach its fullest fundraising potential.

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The impact of the governance committee is far-reaching—the character of a board and indeed the effectiveness of the organization itself, emerge from its efforts.

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Many choral organizations have embraced accessibility for those with disabilities as an important value, even making it part of their policies. When choruses accommodate singers with disabilities, everybody wins.

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Guidelines on the financial reports you need from your accountant—and when—to be an effective steward of your chorus.

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A Brand Audit Can Help

It's important for a chorus to convey messages through marketing communications that are consistent with the brand conveyed through its musicmaking. A periodic brand audit—conducted either by a consultant or done yourselves following the simple steps below—will help bring you into alignment.

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In his recent book egonomics: what makes ego our greatest asset (or most expensive liability), co-author Steven Smith explores the power of ego to enhance communication and organizational effectiveness. Because choruses, like many arts organizations, are comprised of community boards and often little or no staff—all led by an artistic director whose vision, talent, and charisma play a major role in galvanizing and motivating the activities of singers, board, and staff—the quality of communication among them is vital to organizational health. Smith elaborates on how ego can be harnessed to foster effective communication.

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There are a few things we could all benefit from knowing about how a chorus functions as a nonprofit organization.

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A mission statement that articulates not just who you are but why you matter will help your chorus stand out in the eyes of potential singers, audiences, and donors.

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